mukulsinghal001/customer-lifetime-prediction-using-python

What is CLV or LTV? CLV or LTV is a metric that helps you measure the customer's lifetime value to a business. In this kernel, I am sharing the customer lifetime value prediction using BG-NBD, Pareto, NBD & Gamma Model on top of RFM in Python.

语言：Jupyter Notebook · GitHub 星标：169 · Fork：60

话题：bg-nbd · clv · customer-analytics · customer-lifetime · customer-lifetime-value · customer-segmentation · data-analysis · e-commerce

在 GitHub 上查看原仓库